think compelling marketing of yourself as a brand
understand their needs and wants
community target, vocabulary: creativity, heart, enthusiasm, ability to innovate and motivate, esp internal communication to change mindsets.
think defining accomplishment
what is value propisition for profit/loss stmt or balance sheet "RESULTS benefit"
how else can i get in there?
how else can i package my ace?
TAKE A RISK. TRY A NEW THING.
case studies and thank yous
