Friday, May 04, 2012

Social Media updates...


What are you doing with your social media plan?  Have you calculated a return on investment for your social media efforts?  I think Social media is about engagement and developing a rich brand experience, not selling.

My focus is always on solutions that produce a measured and tangible benefit.
Facebook has become an incredibly important place to interact with customers, win fans, extend the brand, and drive buzz and excitement. However, despite a few exceptions, Facebook is not a channel to market in its own right.
Thinking about how you can leverage social across all channels is undoubtedly the right route. Consider how you can make shopping inherently more social, rather than cannibalizing sales from other channels by merely promoting a different storefront.

Here's more info on My Services Available...


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and I thought it was interesting to see how many others have the same ideas...
Left Brain Marketing
Left Brain Marketing  researches, designs and implements  custom online and social marketing  solutions that produce measurable results for our clients.  Working with our clients we Research, Plan and Implement a custom online marketing blueprint to develop the professional online presence that you and your business deserve.
 

Friday, February 17, 2012

Did you notice when the workshops started?

I totally want to plan some more.  I love programming music education sessions...

Thursday, February 16, 2012

Mary Gauthier

I was really proud to push and get an extra show added to the schedule, when Mary called and asked for one.

I was proud to be the lead on all the promo, including blog entry announcement, tune of the day post, and i was even happy to have one tough chat with the artist, ha...

"This is Kim, she works here." was how we were introduced the evening of her show, when I came in at the end of soundcheck.

Someone in the audience that day reminded me recently that I got to do the introduction that night.  What a pleasure! What a great performance of such fine, fine tunes.

When Mary autographed this poster after the show, I like to think she meant me, at least in part, ha.

Thursday, December 01, 2011

Bits 'n Blurts to sort thru:

Old Timey Staff Review:
When Rene intro'd our very first Bank Customer Service Training video, created in-branch, he said "and now we're going to show a video of Kim flirting with our customers."

Customer Compliment?
"So, how long have you been managing this place?"

Co-Worker Support (on the way out the door with a found garbage guitar)
"And you should."
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Kim, Thanks for all your thoughtful comments. You're a real connect-the-dots marketer. I know I don't do enough of that to suit you; I enjoy keeping my page more personal, more about the people I meet and see and the experiences I have. I'm happy to leave some of that marketing on the table. I do want you to know I always enjoy your nudging, even when I don't take your advice. You always make me smile.



Friday, November 18, 2011

Profile/Description

- Evaluate needs & provide recommendations
- Support clients to attract good word of mouth and even media coverage;
- Assist clients to expand and retain their customer support
- Create & implement fundraising and awareness promotions,  from conception to completion.
- Manage audio, video, advertising, social media (including content) and databases.
- Copywriting, editing of all manner of messages.
- Events, signage, POP displays, price lists, education materials, flyers, handbills etc.
- Market research
- Author successful applications for funding.